Top 5 Virtual Pet Apps on iOS in Europe Q3 2023

In the third quarter of 2023, the top five virtual pet applications on the iOS platform in Europe demonstrated diverse performance trends in terms of downloads, revenue, and weekly active users. The data, sourced from Sensor Tower, offers valuable insights into the market dynamics for these popular apps.

My Talking Tom 2 from Outfit7 Limited showed notable activity. Downloads peaked at approximately 61K in the week of July 31 and then gradually declined to around 23.5K by the end of September. Revenue saw a downward trend from about $3.9K in early July to roughly $1.1K by the end of the quarter. The app's weekly active users mirrored this trend, starting at nearly 495K and ending at approximately 430K.

My Talking Tom, another offering from Outfit7 Limited, experienced stable yet slightly declining metrics. Downloads remained relatively consistent, peaking at 48.4K in early August before dropping to about 30.9K by late September. Revenue fluctuated around $1.4K and ended the quarter at approximately $1K. Weekly active users saw a gradual decrease from around 846K to 714K over the quarter.

My Talking Angela 2 also by Outfit7 Limited had a mixed performance. Downloads peaked at 49K in mid-August but fell to about 23.6K by the end of September. Revenue showed a slight decline from $3.1K at the start of the quarter to around $1.5K in the final week. The app's weekly active users saw a peak of approximately 315K in early August before decreasing to about 213K by the end of the quarter.

Pokémon Sleep from The Pokemon Company demonstrated a strong initial performance, with downloads peaking at 125.8K in its release week in mid-July. However, downloads steadily decreased to around 6.3K by the end of September. Revenue peaked at approximately $39.4K in late July and showed some fluctuations, ending at around $24.6K. Weekly active users started strong at about 55.5K and settled at around 40.2K by the end of the quarter.

My Talking Angela, another app from Outfit7 Limited, maintained a relatively stable performance. Downloads peaked at around 31.5K in mid-August and declined to about 17.6K by late September. Revenue remained fairly consistent, averaging around $600 weekly. Weekly active users started at approximately 197K and ended the quarter at around 175K.

These trends highlight the varying degrees of engagement and monetization strategies among the leading virtual pet apps in Europe. For more detailed insights and data, visit Sensor Tower.